top of page

Is self servicing air brushing a good thing?

Today I tried out a couple of Apps which allow you to do some basic air-brushing to your photographs. I'm not quite sure how I feel about it, while I love the technology at my finger tips, and being able to edit my photographs without photoshop or other tools, I feel some of editing options are a little questionable.

"A study found that 3 minutes spent looking at a fashion magazine caused 70% of women to feel depressed, guilty, and shameful." - source TWEET THIS STATISTIC

These editing Apps allowed me to alter the shape of my facial features; such as chin, eyes, nose and overall width of my face. This left left me feeling a little concerned, what image are we trying to portray to society? While there where some "harmless" other tools; cropping, adding filters and fun colour options, but the overall ability to make changes to your facial structure, troubles me.

Changing Face

I'm obviously not a professional when it comes to air brushing, in this example I was able to thicken up my hair, whiten my teeth and "smooth" my skin. But most alarming of all, I was actually able to change the shape of my face and individual facial features, including my chin, nose and eyes.

Left hand side is the original image, right hand side is the altered image

In a recent Study which more than 10,500 women and girls were questioned as part of The Dove Global Beauty and Confidence Report realved:

"89% of women are opting to cancel plans, job interviews or other important engagements simply because of how they look." - TWEET THIS STATISTIC

“Women are under many pressures to conform to beauty ideals, and the report shows that social media is presenting a new challenge and adding pressure to look a certain way" - Dr Susan Paxton, Part of The Dove Global Beauty and Confidence Report. In a world obsessed with online images, and a fashion Industry which produces photographs of unrealistic and unachievable models and celebrities shouldn't we be more responsible with technology?


Untitled design.png

fresh content, new ideas

bottom of page