Social media isn’t just about staying connected—it’s how millions consume news every day. But what you see on your feed isn’t random. Algorithms filter and prioritise content, often reinforcing existing views while hiding others. This creates filter bubbles, fuels polarisation, and makes misinformation harder to spot. Understanding how algorithms work is the first step to breaking free and making more conscious choices online.

Managers asking employees to list their daily tasks can improve transparency and coordination but may also lead to micromanagement feelings, added admin work, and stress. Understanding the pros and cons helps teams find a balance that supports productivity without unnecessary pressure.

With Canva, AI, and smartphones in every department, content creation is no longer just marketing’s job. Instead of fighting it, here’s how to empower teams, protect your brand, and embrace the DIY era, without losing control.

When your comms or marketing team is juggling a shared inbox, overlapping emails, and unclear ownership—it’s a recipe for missed deadlines, duplicated work, and rising stress. Relying on a cluttered inbox without a proper ticketing or intake system means your team can’t track incoming jobs, measure performance, or spot issues across the wider business. In short: it’s unsustainable. This blog explores the risks of inbox chaos and the benefits of moving to a structured, trackab

In today’s digital workplace, we rely on tools like Teams, Trello, email, and Messenger to stay connected and productive. But without structure, these tools can become overwhelming and counterproductive. This blog explores how to get the best out of your digital stack — and why direction matters more than ever.

Protect your business’s Facebook page by enabling Two-Factor Authentication (2FA). With multiple team members accessing your Meta account—often using personal emails without strong security—your page is vulnerable to hacks that can cause costly disruptions. Learn why 2FA is essential and how it safeguards your brand.

Working in social media can be very rewarding, but it can also be draining. The constant negativity, moaning and complaining online can take a toll on your mental health, occasionally getting you down or at worse having an adverse affect on your entire wellbeing.

Whether you're upskilling, changing careers, or just starting out in digital marketing, there's no need to break the bank. This guide highlights the best free online learning platforms and webinars for professionals—covering everything from AI and content marketing to social media strategy and analytics. Discover top tools from Harvard, HubSpot, Google, and more.

I built a global thought leadership strategy that gave our team a voice and elevated our brand across the workplace industry. By combining expert insights, real data, and a focus on inclusion, we created content that mattered — from future-focused blogs on AI to diverse perspectives across departments.

Back in the ‘90s, “Click Here” made sense — we were all learning how the internet worked. But today’s audiences are smarter, faster, and easily distracted. If your call-to-actions aren’t pulling their weight, you’re missing valuable engagement. In this blog, we explore why it’s time to retire vague links and how to write smarter, clearer alternatives — even if you don’t have fancy tools.

Facebook Stories can boost visibility and engagement, but they’re not a one-size-fits-all solution. In this blog, we unpack the strengths and limitations of Stories, share when to use them, and explain why they work best alongside longer-lasting content.

Partnering with WORKTECH Academy was a pivotal step in sharing thought leadership on the future of work. Through this collaboration, we explored emerging workplace trends, innovation, and the evolving role of technology — helping position our brand at the forefront of workplace transformation.

Facebook is more than just a feed—it's a flexible toolkit for business communication. From quick-fire Stories to long-lasting video content, each post type has its own strengths. In this blog, we break down the best uses for Stories, Reels, Feed posts, Events, Messenger, and more—so you can post with purpose and tailor your message for maximum impact.

Wix.com has quietly introduced some handy AI tools that make content creation a little easier — and a lot more fun. From generating meta descriptions and blog excerpts to experimenting with the beta version of the AI Image Creator, these tools are simple, smart, and surprisingly helpful for busy creators looking to save time and add flair to their sites.

Think you can tell the difference between human and AI writing? Read both versions, make your guess, and discover how close AI content has come to sounding human.

Explore how AI is transforming public engagement and consultation for local government. From Facebook comment analysis to smart digital tools, discover the future of community participation and decision-making.

The Evolution of Infographics (and a look back at 2016) and key learnings for 2025.

There’s a quiet crisis unfolding in boardrooms, Zoom calls, and staff kitchens across the world — a generational struggle to keep up with the relentless march of technology. Among those most impacted?

As part of a wider strategy exploring Artificial Intelligence, Virtual and Augmented Reality, I had the opportunity to research, write, and produce an eBook that asked one of the most pressing questions in modern business:“Is the Workplace Ready for AI Assistants?”

As part of the UK content strategy for Condeco, I developed a simple yet powerful Twitter campaign that brought our thought leadership to life — with visual consistency, strategic links, and a cheeky sense of humour.

As part of a wider digital strategy in 2019, I developed and delivered a campaign to position Condeco UK as a thought leader in the workplace technology industry — with a strong, purposeful focus on promoting women in technology.

One of the most well-loved and widely read thought leadership pieces at Condeco was the article “Different Countries, Different Work Cultures.” To keep it relevant and reflective of the changing workplace landscape.

As part of a global content rollout at Condeco, I led the creation of a digital online resource hub — designed to give customers a central place to find, read, download, and engage with all of our existing and future content.

Back in 2013, I was honoured to be nominated for the Women in IT Awards – Innovated Digital Campaign category for my work with SolX Consulting