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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.
What would be your Headline?
Last week, I was chatting with a friend about innovation and she said to me "if you are surrounded by turkeys, how can you be expected
Sep 25, 20172 min read
Thought Leadership – Capitalising on Trending Topics
There is almost an endless supply of trending topics available On social media, from annual days celebrating doughnuts, pets or authors, ind
Sep 16, 20172 min read
Virtual reality and the future of social media
Yesterday I stumbled across an article about Virtual Reality, this technology is huge, and the role it plays in gaming has turned it into a
Jul 7, 20172 min read
United in a Social Media Crisis
Social Media and PR should work hand in hand when dealing with a crisis. And your digital team should be prepared by having guidelines.
May 19, 20173 min read
Increased activity = increased profile views
I love statistics, it's always exciting to log in and check out what's been happening with your online presence.
Jun 2, 20161 min read
Facebook Rants! You had ONE JOB video Description
For those of you who regularly read my blogs, you'll know one of my absolutely favourite things to do is read the comment section on Soc
May 28, 20161 min read
Going Viral - is there a formula?
Just like you, I'm sure you've read or seen plenty of images and articles on #TheDress (You know the one, the White and Gold or was it...
May 12, 20162 min read
Viral Content V Marketing Campaigns
The difference between a Viral Video and Effective Marketing Campaigns are quite different. I've seen it claimed many times by businesse
May 5, 20162 min read
Making Blunders on Live Televison
The recent Miss Universe Pagent was centre stage on social media this week, because of an error by the host Steve Harvey.
Dec 23, 20152 min read
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