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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​
Does your digital marketing strategy need a little sass?
In this digital world full content creators, bloggers, In-House Philosopher's, digital guru's, Chief Troublemaker's, Digital Pro
Aug 6, 20181 min read
What would be your Headline?
Last week, I was chatting with a friend about innovation and she said to me "if you are surrounded by turkeys, how can you be expected
Sep 25, 20172 min read
How a programme about Minimalism highlighted the "Fast Fashion" industry
Last night my husband and I watched a programme on minimalism, centring around two men who took all the 'stuff' they owned and...
Sep 13, 20172 min read
Workplace Innovation and the HoloLens
Last night I attended a networking event hosted by the team at Teknion, "Technology Innovations in the Workplace".
Jun 29, 20172 min read
Facebook Strategy for Small Businesses
Creating a digital marketing strategy for your small business doesn't need to be complicated. My simple tips to help you create a strate
May 16, 20173 min read
The Head Shot Guy! #Linkedin
A few days ago I went Integrated Live, a super cool event focused on Digital Marketing, social media, and all the bits in between.
Nov 25, 20161 min read
Digital Marketing is Baked into my DNA
I love social media and Digital Marketing, I thrive on being innovative and pushing boundaries using digital and social tools. I'm super
Aug 20, 20164 min read
One Hot Tip On How to Get Retweets
I use twitter, a lot! And one of the biggest questions I''m always asked is, how to I get lots of retweets? It's not always abou
Aug 19, 20162 min read
One Big Stinky Lesson in Digital Marketing we can learn from the creator of Poo-Pourri.
Content that evokes emotion is very powerful, and if you can make people laugh, then chances are people will love your brand.
Aug 16, 20162 min read
Facebook Rants! You had ONE JOB video Description
For those of you who regularly read my blogs, you'll know one of my absolutely favourite things to do is read the comment section on Soc
May 28, 20161 min read
Facebook Boost, how to engage with followers on a budget
I think Facebook offers the best value for money when it comes to paid advertising, especially if you have a very small budget.
Apr 7, 20162 min read
Do Businesses Understand Facebook?
If I had a £ for every time I heard, Facebook can only be used for B2C marketing, I'd be thousands of pounds richer! Facebook is a great
Jan 14, 20162 min read
Automation, Quality or Just Send More
I find email marketing automation an interesting concept, and do wonder if email marketing is dead and as marketers do we need to think smar
May 29, 20152 min read
Dolmio Has Hijacked Dinner Time
Dolmio, makers of Italian sauces, pasta, and ready-made meals have come up with a very inventive way of making dinner times just that little
May 2, 20151 min read
Does your real Audience reflect Your Target Audience
Does your online Audience actually reflect your desired Target Audience? I wanted to find out, I had a feeling it did, but proof is in the p
Jan 14, 20152 min read
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