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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​


My Mum the 1960's Workplace Disruptor
Workplace culture can inspire disruption. This is a direct result of forward-thinking leaders who are not afraid of challenging the status q
Sep 22, 20162 min read


Never Mind Digital Disruption - What About Sport Disruption!
Digital Disruption 'The change that occurs when new digital technologies and business models affect the value proposition of existing...
Aug 18, 20162 min read


POLL - Do Women Really Like the Colour Pink?
Do women really like the colour pink? What's the big deal? According to the Design Love Website the colour Pink has some of the greatest
Jul 13, 20161 min read


Five Digital Marketing Disruptions
The buzz word of the moment is Disruption; disruptions have been upsetting all industries for 100’s of years, the introduction of the...
Jun 28, 20162 min read


15 Female Digital Influencers on Twitter
There are millions of people to follow on twitter, and finding those people who interest you can be a tricky task, I'm interested in Soc
Jun 26, 20163 min read


Going Viral - is there a formula?
Just like you, I'm sure you've read or seen plenty of images and articles on #TheDress (You know the one, the White and Gold or was it...
May 12, 20162 min read


The Law V Animated GIF Files
recently ran a Social Media Content workshop and one of the topics we discussed was around the use of Animated GIF Files and Brands.
Apr 26, 20162 min read


Making Blunders on Live Televison
The recent Miss Universe Pagent was centre stage on social media this week, because of an error by the host Steve Harvey.
Dec 23, 20152 min read


The King of Visual Content
My favorite takeaway from the session, the #PampersPooFace campaign, absolutely hilarious! Thanks HPS Group I had a great time! The main the
Jul 9, 20151 min read


Be Amazed by Emaze
I love exploring the internet and finding new digital tools to play around with, and once again, I've found another fantastic, or should
May 11, 20152 min read


Quackers for Quackit
When I first started taking an interest in HTML I needed to find a tool which would help me understand the basics, but was also free to use!
Oct 10, 20141 min read


Trains, Planes and Auto Top Ups
In today's world, we do a lot using our mobile devices, so a few weeks ago when I was walking through London Bridge station
Oct 6, 20142 min read


The Chatter Challenge, A Twitter Campaign
The Chatter Challenge was a successful twitter campaign I created while working at a Salesforce implementation company as the Digital Market
Sep 19, 20142 min read
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