Mobile apps
video content
Video is king, king of the content, and creating video content from full production, to animation, to small mobile app clips is an important medium within your marketing strategy.
I have been involved in successful many video projects, check them out.
2021 Won
Better Policy & Regulation
2021 Won
Active Park Award
podcasts | television
As a podcast host and experienced media guest, I’ve had the opportunity to engage in insightful conversations across radio, TV, and digital platforms.
I’ve hosted thought-provoking podcast episodes, participated in live radio interviews, and appeared on television to discuss a range of topics.
TV Episode, Making it Big in London
Approached to appear in an episode of London Live. London Live is a television channel in London, England. The channel transmits local news, current affairs, sports, arts, events and entertainment.
We focused the episode on the Future of the Workspace, included interviews with CEO Paul Statham and Professor Jeffery Meyerson, Office design expert, WorkTech academy.
The output of the episode generated an opportunity for the business to expand it's market reach to a wider audience. Watch the video here
From bedtime laughs to bold conversations — discover how the Poopology podcast was born, bringing raw, unfiltered stories from modern warrior women to life with homemade social media, bold visuals, and honest dialogue.
You can listen on here, on Spotfiy, Apple Podcast or on iHeartRadio
Digital solutions are essential for making online interactions seamless, ensuring a smooth customer journey while also simplifying processes for internal teams.
I have designed and implemented digital solutions for small businesses, charities, and large corporations across diverse industries, enhancing both customer experience and operational efficiency.
Porirua is a diverse city, with nine pacific languages
across. I worked with a small team to create a video explaining the importance of the Long Term Plan. The main challenge was incorporating three languages into a 2 minute video. The Mayor, Deputy Mayor and a Councillor appeared, shot in various wards across the city. Working with the Digital Coordinator I incorporated best practice for subtitles, with three languages and set expectations for the stake holders.
Family lock down videos
During the New Zealand COVID-19 Lockdown in 2020, I wanted to capture a moment in time with my three (very active) children, and created a daily video diary of my children's activities. I captured their antics on my smartphone and using a mobile phone App called In-Shot I was able to quickly edit the video and upload to Facebook.
Collaborating with the Marketing Manager and Videographer we created the award winning video for "At the Heart of Our City: Strategic Framework for Children and Young People in Porirua." which highlighted the strategy put together by the Principal Advisor for Children and Young People.
Tompkins Wake Award for Better Policy and Regulation: Recognises the development of robust and effective evidence-based policy or local regulatory initiatives. Any policy, plan or regulatory initiative is eligible for this award.
2021 WON: Active Park of the Year
The Plimmerton Domain Dog Recreation Area (Te Papa Tākaro Kurī o Te Papa Rēhia o Taupō), serviced by Porirua City Council, was named Active Park of the Year.
The Active Park Award recognises the park’s commitment to accessibility, community engagement, and wellbeing. I was part of the small team who created the video entry for the "The Plimmerton Domain Dog Recreation Area" video entry.
2020 NONIMATED: LGFA Award for Transforming Services Delivery
Nominated: During the 2020 Lockdown created a fluid, real-time digital strategy to manage Porirua City Council, Te Rauparaha Arena and Porirua Libraries. Adjusting our communications in real time to deliver timely and relevant content.
This also required an online database solution for the Love Local Campaign, part of the Covid-19 recovery plan. Created a web based solution, allowing business owners to submit their details via a digital form and a Facebook Group, called Love Local - Porirua. Giving business owners and the local community to engage with each other.
Future workplace technologies | Condeco
Collaborating with the Global Event Manager to identify industry experts, I generated video content from Keynote speakers at Condeco's 2018 annual workplace conference. Future workplace technologies Peter Otto, Director of Product Strategy & Design, shared his insight on future workplace technologies.Watch the video here
Workplace Innovation Panel | Condeco
Workplace innovation forum panel - Hear from some of the sharpest thinkers and thought leaders on topics such the culture of meetings, how smart technology is transforming the workplace, the impact of sensory data on workplace analytics and delving into how we do ‘meet better’ and how do we test different scenarios to understand what’s working.
Immersive, Interactive and digital workplace design | Nic Pyke, Oktra
Collaborating with the Global Event Manager to identify industry experts, I generated video content from Keynote speakers at Condeco's 2018 annual workplace conference. Immersive, interactive and digital workplace design
Nic Pyke from Oktra is an award-winning designer and architect, who shared with us his vision the workplace of the future.
10 second trash challenge | Porirua Council
Working with the HR team and the team from Partners Porirua I created a 3 day work experience programme based on social media and tasked the students with creating video content with a recycling theme.
Te rā o ngā Tamariki | Children's Day
CHILDREN AND YOUNG PEOPLE STRATEGY:
As it's children's day, why not let the kids take the lead! We empowered a team of young people at our children's day event at Aotea Lagoon to take over Porirua City Council's social media platforms and create their own content to share in real time on the day. It was a fantastic result, and the kids (and parents) really enjoyed themselves.
Te rā o ngā Tamariki | Promotional videos
Oversaw the production of the Children's Day promotional video, which also included short bite sized videos used in a paid social media campaign. Chrildren's Day was on 7 March 2021, 11am - 3pm, Aotea Lagoon.
Bite sized video
Animal Zone
Splash Pad
Miniture Train
Games zone
Dog registration awareness | Porirua City Council
At Porirua City Council we remind our residents to re-register their dog registrations with an annual 360 digital campaign. Instead of the usual stock images, I created a series of fun messages and paired them with a GIF from GIPHY.com - this is a cost effective way to use GIF files and a fun and conversational way of getting the message across.
Check it out the campaign on Twitter.
Love Local Expo | Whittakers & Porirua City Council
LOVE LOCAL EXPO
In collaboration with Porirua City Council and Whittakers, we created a short bite sized video for a competition for the 2021 Expo, this competition encouraged people to enter their details while they were visiting the expo in Porirua - "Win a Year's Supply of Chocolate" using Facebook paid and organic marketing to promote the expo.
Social Media | Website | Digital Strategy | Love Local Database
Love Local Expo 2021 | Porirua City Council
To promote the 2020 Love Local Campaign, I worked with the digital coordinator to create a series of small animated videos for a paid Facebook advertising campaign, to Porirua residents, and greater Wellington. Watch the video
Recycling Campaign
Get your wrapping right this Christmas!
Sadly, lots of pretty gift wrap can create a lot of waste because it can’t go in your recycling bin:
Baby Gym Video Series | Te Rauparaha Arena
I project managed the delivery of seven 20 second videos to promote the baby gym facilities at Te Rapharaha Arena in Porirua. The videos are hosted on the website, YouTube and an organic and paid social media campaign targeting parents in the local region.
Check out some of the videos here: Baby Gym, and Tiny Movers.
Antenno mobile app | Porirua City Council
Porirua City Council use a mobile app service called Antenno, allowing to instantly send messages to local residents with important messages. To promote the use of this app in Porirua and to increase users, I worked with the Graphic Designer to create a series of animated gifs with messaging encouraging people to download and use the App. This campaign saw a rise in App subscriptions across Porirua.
Check it out on Twitter here or on Facebook here.
Love Local 2021 | promotional video
LOVE LOCAL EXPO
Working closely with the City Events Manager, I created a series of bite-sized-videos in a pre-promotion, using vendors across the city. These videos were successfully used in a targeted paid Facebook campaign, which allowed us to pin-point customers and increase footfall on the day.
Animated gif | A-Z of Otaki
Zilchoo is your guide to seeing Otaki and Te Horo for Free! We are dedicated to finding the best, which is either, free for everyone, free for children or a donation.
Here is our quick A-Z Guide...from walking tracks, shopping, green parks and reserves, historic sites and street art, you'll find a letter that suits you to a T, or perhaps B, or N, or P....
Did you know | Porirua City Council
We required a simple way to demonstrate to residents value for money, after researching and collating over 50 statistics from all departments across Council.
I project managed the delivery of a series of videos about Council facilities and services for Porirua City Council. Including the researching of all data and facts and working with different departments to collate information.
Parks in Porirua, Dog parks, KIndy Gym, Registered Dogs, Children and Young people, Rangituhi and Te Manawa City Centre
Podcast promotional video series
The brainchild of Eve Laws, Poopology Podcast brings together women of all shapes, sizes, backgrounds and colours to discuss the trials and tribulations of being a modern warrior woman. Special guests and regular friends. This animated video promotes the podcast and uses fun statistics, it was created using a mobile app called InShot.
Product awareness campaign | Condeco
At Condeco Software, a workplace technology company, I used a series of product based social media tiles, highlighting each product, this campaign was used across all social media platforms. It was tied in with a larger campaign promoting projects.
Related blog post: To GIF or not to GIF
Climate Change campaign | Porirua City Council
Porirua City Council updated the climate change strategy to complement the release of the report, I created an organic and paid social media campaign using a series of animated video.
These video complimented a landing page which hosted further information, a survey, contact details, white papers, reports and video for the community to reference. Rising sea levels and Our plan for action
Family lock down videos
During the New Zealand COVID-19 Lockdown in 2020, I wanted to capture a moment in time with my three (very active) children, and created a daily video diary of my children's activities. I captured their antics on my smartphone and using a mobile phone App called In-Shot I was able to quickly edit the video and upload to Facebook.
Animated gif | Ice cream queen Otaki
A social media campaign advertising a local ice cream business, using a local girl, Samantha, who happily posed for a series of photographs for an ice cream. I overlayed the images with cartoon style animation for a super cute result.
Related blog: How Pizza Express used personalised video marketing
Explainer Videos
About ten years ago, explainer videos were all the rage—every brand seemed to have a snappy, animated clip breaking down their product or idea in under two minutes.
They were fun, engaging, and a great way to simplify complex messages. Inspired by that old-school style, back in 2015 I created a quick one using a free online tool (called Sparkle): “14 Ways to Say Hello in Ōtaki.” It’s a playful nod to the past and a fun way to celebrate the diverse and vibrant ways people connect in our community.