top of page
Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​


6 Reasons Why Donald Trump is getting his Twitter Feed so wrong (but still has millions of followers
Twitter is a great platform and used well can generate traffic to your website and create engagement with your followers. Film stars, pop...
Jul 30, 20162 min read


What can happen in a Social Media PR Crisis
Social networking is so powerful, it's anticipated the number of worldwide users will reach around 2.5 billion by 2018.
Jul 27, 20162 min read


15 Female Digital Influencers on Twitter
There are millions of people to follow on twitter, and finding those people who interest you can be a tricky task, I'm interested in Soc
Jun 26, 20163 min read


Step by Step instructions for embedding a Twitter Feed into a webpage
Adding a Twitter Feed to your blog or webpage gives your audience a window into your Real time twitter activity.
May 12, 20161 min read


What was trending on Twitter today #TwitterTeaParty
Today I took a look at what was trending on Twitter, I'd set my location to Great Britain so it was going to be a wide variety of Hashta
May 2, 20162 min read


How to Ride the Trends on Twitter
Riding the Trends on social media and in particular +Twitter can be a fine balance between creative genius and total disaster.
Feb 16, 20162 min read


3 examples why your Social Media Channels need security
Most businesses these days have social media channels, It's import for all organisations, to ensure their social media channels have sec
Feb 6, 20162 min read


Donald Trump, The Donald, The Don, The Trumpster
Donald Trump, The Donald, The Don, The Trumpster, or whatever you decide to call him, he go's by many names. Love him or Hate him, he
Dec 12, 20151 min read


Effective Tweeting at a Conference
Today I ran a workshop on how to tweet at a conference, it was a fantastic turnout, and everyone was really excited to hear abou tweeting a
Oct 15, 20152 min read


The Selfie and Escalator Related Accidents
was on my way into the office last week, travelling through Kings Cross station and came across the sign below, which was located at the top
Aug 10, 20151 min read


Hello, Hello - Social Media on World Hello Day (infographic)
Not so long ago I went to a museum with my Mum & 3-year-old son, we had a great time looking around all the exhibits and one that caught
Nov 21, 20141 min read


One has tweeted
The Queen has sent her first Tweet! Over the course of her reign Queen Elizabeth hasn't shied away from technology, in fact, she has emb
Oct 24, 20142 min read


Using Hashtags Effectively
Hashtags, the ultimate source of confusion, I've been asked many times by colleagues and friends, what exactly is a hashtag?
Sep 29, 20142 min read


Mustering your flock and Building your Company
I love twitter, it's a great social platform to engage directly with brands, like-minded people and ideas.
Sep 24, 20141 min read


The Chatter Challenge, A Twitter Campaign
The Chatter Challenge was a successful twitter campaign I created while working at a Salesforce implementation company as the Digital Market
Sep 19, 20142 min read
bottom of page