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Digital Marketing

Claire Roper

Top Free Learning platforms for Digital Marketing Pros

  • Writer: Claire Roper
    Claire Roper
  • Jul 8
  • 4 min read

In today’s fast-paced digital world, staying ahead in marketing, AI, and emerging technologies requires constant learning—but that doesn’t mean it has to be expensive. Whether you're a seasoned pro, switching careers, or just starting out, there’s a huge range of free courses, certifications, and webinars available online from some of the most respected names in business and education.


A woman in glasses works intently on a laptop at a wooden table with a smartphone and mug. A bright room with plants in the background.

A

Academic Earth - Courses are available (such as art history) to view for free on platforms like YouTube

Alison - Explore 5,500+ Free Online Courses from home care, to finance to marketing

Atingi - A range of courses from Entrepreneurship, digital, management and tourism



B

BetterExplained - For those wanting to learn math and how it applies to the real world


C

Canvas Network - provides educators access to professional development courses and programs, and some courses are open to the public.

Carnegie Mellow University - Free courses focus on STEM content

Code cademy - get the necessary coding training to pursue careers in this fast-growing field

Cognitive Class - free, self-paced online training from IBM in data science and cognitive computing

Content Marketing Institute Webinars - keep an eye on the latest webinars there's always something interesting

Coursera - Arts and humanities, health, mathematics, business, sciences and technology


D

Digital Defynd - Best free certification courses available online

Digital Marketing Institute – “2025 Trends in Digital Marketing” Webinar


E

edX - Arts, sciences, social sciences and humanities. As well as law, tech and healthcare.


F

Facebook Blueprint - Online learning, training and certification

FutureLearn - STEM fields including: computer science, engineering, mathematics, business skills and explore literature, law, politics and history.


G

GCFGlobal - Learn the essential skills they need to live and work in the 21st century.

General Assembly - Offers some free resources: data, design and digital marketing.

Google Digital Garage - Designed to teach the fundamentals of digital marketing.

Great Learning - Has a selection of free courses: AI, Coding, Python, ChatGPT, Cloud Computing


H

HackDesign - To help you create a career in design, content is free with lessons on graphic design.

Harvard - 250+ Free Harvard University Courses

Hays - Free and address key skills development areas: technical, soft and digital skills.

Hootsuite Webinars - are on demand, and offer an array of different topics for marketing professionals

HP Foundation - marketing, finance, digital business skills, and more

HTML Dog - learn about coding, techniques and building

HubSpot Academy - From quick, practical courses to comprehensive certifications


I

IBM SkillsBuild - 1,000+ free courses covering AI, data analytics, cybersecurity, and soft skills, complete with digital badges to showcase learning progress.

Iversity - A range of free courses including branding, philosophy, taxes and global supply chains.



K

Kaya - A free humanitarian learning platform which offers hundreds of training opportunities.

Khan Academy - nonprofit online platform providing a free library of educational microlectures mainly for young people.


L

Check out your local library, they often have free courses availble for members


M

Marketing - Artificial Intelligence Institute

Memrise - Best for foreign language courses

Microsoft Ignite - Learn new skills and discover the power of Microsoft products with step-by-step guidance.

MIT OpenCourseWare - Offer free online versions of textbooks, Business & entrepreneurship, and more

MOOC - Career development, supplemental learning, lifelong learning, corporate eLearning & training, and more.


O

Open Course Ware - MIT has provided free online access, sciences, engineering, social sciences, humanities and arts.

Open Culture - Free classes, audio, and video of Humanities, social sciences, business, computer science


S

Salesforce – 12 Free Small Business Webinars (2025)

Shiksha - 9979 free Online Courses and Certifications from development, graphic design and AI

Simpli Learn - A series of free courses, mainly focusing on technology and AI.

Skill Share - Get 7 free days, a learning community for creators.

Standford online - Around 50 free courses with a range of topics


T

The Open University - From 60-second animated video or a 24-hour course you are after, you will find it for free


U

Udacity - Artificial intelligence, programming and development or data science

Udemy - free collection of courses for professionals.

UN e-Learning courses - Range of topics, sustainable development to human rights, climate change to nuclear safety.

UNESCO - a range of different online courses

University of London - Business management, marketing computing, development and more


Y

Yale University - free and open access to a selection of introductory courses taught by distinguished teachers and scholars



How to Pick the Right Learning

  • Define your goal: AI integration? Social ads mastery? Content strategy?

  • Select your format: Live interaction (webinars) vs. self-paced learning (courses).

  • Plan your schedule: Set aside time weekly to engage, apply, and reflect.

  • Execute mini-projects: Build campaigns or tests as you learn—practice is key.




Why It Matters

In a field that evolves daily, continuous learning keeps marketers competitive. These free webinars and courses empower you to:


  • Stay current with AI, automation, and data-driven techniques.

  • Gain credibility through certifications and practical frameworks.

  • Network and share insights with like-minded professionals across industries.

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