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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.
Why your social media channels should be aligned
In this digital age, the majority of businesses now have some form of social engagement. As well as businesses having multiple social media
May 26, 20184 min read
My advise to my 18 year old self.
A few days ago I was contacted by a Workplace Consultant who was conducting a study on advise you would give your 18 year old self. It made
Mar 12, 20182 min read
Balancing Parenthood and your Career
I have three small children and they can be a handful, on any given morning I could easily negotiate with Mr Three on the fundamental proces
Mar 10, 20183 min read
Are you confident to be your Authentic Self
Understanding Diversity and Inclusion within the workplace: Matthew Smith, a champion of diversity and inclusion has introduced me to an ent
Mar 10, 20182 min read
Poundland's Naughty Top Shelf Elf
Whether or not you consider Poundland's naughty elf social media campaign good or bad, it's been noticed. It's a deliberately se
Dec 22, 20172 min read
How is good is your Poker Face?
I have a terrible poker face, I literally wear my emotion all over my face. Most of the time I'm totally unaware I'm even doing it.
Dec 6, 20172 min read
The best Eleven minutes on Twitter ever!
Last week, Donald J Trump's twitter account was deactivated for eleven minutes by a employee on their last day of work.
Nov 5, 20172 min read
Why you shouldn't ignore customer queries on social media
Social media brings us closer to our customers, we are able to gauge real time responses and immediately engage with our followers.
Nov 1, 20172 min read
Is Workplace Discrimination being brushed under the carpet?
If you didn't get the job, would your first thought be to run to a newspaper and declare how unjust and unfair it was? Guess it depends
Oct 6, 20172 min read
An evening with Sophie Dahl
A few nights ago my pal invited me to a evening with Sophie Dahl in conjunction with Red Smart Women Week 2017. As I suspected Sophie was po
Oct 4, 20174 min read
What would be your Headline?
Last week, I was chatting with a friend about innovation and she said to me "if you are surrounded by turkeys, how can you be expected
Sep 25, 20172 min read
Thought Leadership – Capitalising on Trending Topics
There is almost an endless supply of trending topics available On social media, from annual days celebrating doughnuts, pets or authors, ind
Sep 16, 20172 min read
How a programme about Minimalism highlighted the "Fast Fashion" industry
Last night my husband and I watched a programme on minimalism, centring around two men who took all the 'stuff' they owned and...
Sep 13, 20172 min read
To recommend or not to recommend?
LinkedIn offers many great functionalities and one of those is Recommendations, an important part of LinkedIn, recommendations should be tre
Sep 12, 20172 min read
Millennials and their Insta-Lifestyle
Last week at a Future of the Workplace event I was talking to a gentleman who was interested in the topic of Millennials in the Workplace.
Sep 11, 20172 min read
1 conference + LinkedIn = a phone call
About a week ago I liked an article on LinkedIn, which was written by one of my connections, Eugene McCormick from Passle. In fact, I actual
Sep 4, 20172 min read
My question to Mark Richardson
I'm a Kiwi living in London and this morning I was messaging my pal in New Zealand, who mentioned the Labour Party has a new leader, Jac
Aug 3, 20172 min read
The stars of the future - if you think you can, you can
I was invited by a London based youth charity, FurtureVersity to attended the Vlogstar Challenge Awards 2017, supported by Jack Petchey Foun
Jul 20, 20173 min read
Eddie, the Twitter Genius
Southern Rail bravely handed over their twitter account to Eddie, a 15 year old work experience student.
Jul 13, 20171 min read
Virtual reality and the future of social media
Yesterday I stumbled across an article about Virtual Reality, this technology is huge, and the role it plays in gaming has turned it into a
Jul 7, 20172 min read
Is self servicing air brushing a good thing?
Today I tried out a couple of Apps which allow you to do some basic air-brushing to your photographs. I'm not quite sure how I feel abou
Jul 7, 20172 min read
Is 30,000 enough?
LinkedIn has a cap of 30,000 1st degree connections, a limit of 3,000 connection invitations and an unlimited number of followers.
Jul 6, 20172 min read
Where's my Trigger gone?
Today I discovered PowerPoint on Mac doesn't support a function called Triggers. I was heart broken, of all the PowerPoint features, thi
Jul 4, 20171 min read
Are you Blogging for Business or Flogging your Product?
Blogging or Thought Leadership as its more commonly know, can be very difficult for businesses to get right.
Jul 4, 20172 min read
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