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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.
"Why Should I use the Social Media"
I recently ran a social media workshop with the main focus on Linkedin, out of the 11 participants, only six of them had a Linkedin account,
Apr 18, 20172 min read
Six examples of Linkedin Backgrounds
First impressions in business are crucial, and according to many studies those first impressions are formed within 7 to 17 seconds of meetin
Apr 12, 20172 min read
The Roar of the LIONS
You may have heard of the term Linkedin LION, this stands for LinkedIn Open Networker. LIONs are open to networking with people who they hav
Apr 12, 20172 min read
Is it on trend to be a Social Media Hater?
I've noticed a recent trend; blog articles claiming social media is a waste of time, we should all switch off or delete our accounts.
Jan 4, 20172 min read
Lucy Hill Blood Appeal and The Power of Social Media
A few days ago I read an article on my Facebook feed about a young women, Lucy Hill, injured in Thailand.
Dec 12, 20162 min read
The Head Shot Guy! #Linkedin
A few days ago I went Integrated Live, a super cool event focused on Digital Marketing, social media, and all the bits in between.
Nov 25, 20161 min read
Eight Top Tips to help you manage your Linkedin Profile
There are 332 million people on LinkedIn and every second a new member joins the network, from over 200 countries and terrirotires around th
Aug 5, 20162 min read
Controversial Posts on Linkedin - Would you do it just for the engagement?
There has been a lot of talk on Linkedin about appropriate sharing of content, with some users pushing the boundaries of what is acceptable
Jul 14, 20162 min read
Increased activity = increased profile views
I love statistics, it's always exciting to log in and check out what's been happening with your online presence.
Jun 2, 20161 min read
Outside The Search Box, Connecting with Linkedin Members
Linkedin is all about connecting with other people, and with over 400 million members there is great potential to connect with like minded b
Jun 1, 20162 min read
Should You Announce The Birth Of Your Baby On Linkedin?
Telling your friends and family you are pregnant is an amazing moment, and announcing it at work can also be just as amazing.
May 30, 20162 min read
6 Tips to Increase your LinkedIn Connections
I've been actively trying to increase my Linkedin connections, and I'm starting with looking back through my working history and con
May 20, 20162 min read
Are you regularly engaging with your Linkedin Connections?
There are occasions when ghost writing can work, but this is usually down to the two individuals having a close relationship and understandi
May 17, 20163 min read
Going Viral - is there a formula?
Just like you, I'm sure you've read or seen plenty of images and articles on #TheDress (You know the one, the White and Gold or was it...
May 12, 20162 min read
Linkedin Search Limits
I have a standard Linkedin account, and while this offers me some fantastic functionality.
May 10, 20162 min read
Don't get Bombed, How To Manage your Linkedin Endorsements
Another great Linkedin tool are your skills and endorsements, these are a really good way for your 1st-degree connections to publically reco
May 6, 20162 min read
Importing your Address book to LinkedIn
Linkedin offers many options and ways to connect with other members, and one option available is to allow Linkedin access to your personal a
May 3, 20162 min read
Creating an Awesome Headline on LinkedIn
Linkedin Headlines come in many different forms, and different Linkedin members focus their headlines in different ways.
Apr 28, 20162 min read
Four ways to encourage your employees to use Linkedin
Does your company encourage employees to use Linkedin effectively? I've worked with several large organisations which have 1,000's o
Apr 26, 20163 min read
Top Tips for smashing your LinkedIn Recommendations
One of Linkedin’s functionalities which is underused is the Recommendation Option. A recommendation requires either you or another Linkedin
Apr 16, 20163 min read
One Big Fat Reason I love engaging with LinkedIn Groups
LinkedIn Groups are a fantastic way of sharing your content and starting interesting discussions with other like minded people.
Apr 8, 20162 min read
Four Top Tips for sharing content on LinkedIn
Linkedin is a unique social media channel, it incorporates Business and Social together in the same place, and this can sometimes cause a li
Feb 18, 20162 min read
Nailing your LinkedIn Profile Photo
The all-important Linkedin Profile photograph, so easy to get right, but oh so easy to get it horribly wrong! Linkedin research has shown
Feb 11, 20163 min read
3 examples why your Social Media Channels need security
Most businesses these days have social media channels, It's import for all organisations, to ensure their social media channels have sec
Feb 6, 20162 min read
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