top of page
Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.
Marketing is in the middle of an attention crisis...
Last week I attended a seminar, "Digital Marketing Magazine Mid-term", a great line up of speakers from industry leaders from Micr
Jun 26, 20162 min read
Children v Colleagues - What Is The Best Excuse You've Ever Heard?
Managing a team of people is always a challenge, many different personalities mixing together under one roof, it can be fantastic or at time
Jun 7, 20162 min read
Increased activity = increased profile views
I love statistics, it's always exciting to log in and check out what's been happening with your online presence.
Jun 2, 20161 min read
Outside The Search Box, Connecting with Linkedin Members
Linkedin is all about connecting with other people, and with over 400 million members there is great potential to connect with like minded b
Jun 1, 20162 min read
Should You Announce The Birth Of Your Baby On Linkedin?
Telling your friends and family you are pregnant is an amazing moment, and announcing it at work can also be just as amazing.
May 30, 20162 min read
Facebook Rants! You had ONE JOB video Description
For those of you who regularly read my blogs, you'll know one of my absolutely favourite things to do is read the comment section on Soc
May 28, 20161 min read
Who Said That?
Most people like a quote, I myself enjoy a good inspirational or motivational quote. They are a great way to get people thinking and create
May 24, 20162 min read
6 Tips to Increase your LinkedIn Connections
I've been actively trying to increase my Linkedin connections, and I'm starting with looking back through my working history and con
May 20, 20162 min read
How to deal with Over enthusiastic facebook friends
Social Media can have a reputation as being celebrity driven and self indulgent with people airing their dirty laundry.
May 19, 20162 min read
Are you regularly engaging with your Linkedin Connections?
There are occasions when ghost writing can work, but this is usually down to the two individuals having a close relationship and understandi
May 17, 20163 min read
Going Viral - is there a formula?
Just like you, I'm sure you've read or seen plenty of images and articles on #TheDress (You know the one, the White and Gold or was it...
May 12, 20162 min read
Ghost Writing Yes or No?
When it comes to blogging, I'm a strong believer all authors should write their own content, (the only exception is when you are...
May 12, 20163 min read
Step by Step instructions for embedding a Twitter Feed into a webpage
Adding a Twitter Feed to your blog or webpage gives your audience a window into your Real time twitter activity.
May 12, 20161 min read
Linkedin Search Limits
I have a standard Linkedin account, and while this offers me some fantastic functionality.
May 10, 20162 min read
Don't get Bombed, How To Manage your Linkedin Endorsements
Another great Linkedin tool are your skills and endorsements, these are a really good way for your 1st-degree connections to publically reco
May 6, 20162 min read
Viral Content V Marketing Campaigns
The difference between a Viral Video and Effective Marketing Campaigns are quite different. I've seen it claimed many times by businesse
May 5, 20162 min read
Importing your Address book to LinkedIn
Linkedin offers many options and ways to connect with other members, and one option available is to allow Linkedin access to your personal a
May 3, 20162 min read
What was trending on Twitter today #TwitterTeaParty
Today I took a look at what was trending on Twitter, I'd set my location to Great Britain so it was going to be a wide variety of Hashta
May 2, 20162 min read
Creating an Awesome Headline on LinkedIn
Linkedin Headlines come in many different forms, and different Linkedin members focus their headlines in different ways.
Apr 28, 20162 min read
The Law V Animated GIF Files
recently ran a Social Media Content workshop and one of the topics we discussed was around the use of Animated GIF Files and Brands.
Apr 26, 20162 min read
Four ways to encourage your employees to use Linkedin
Does your company encourage employees to use Linkedin effectively? I've worked with several large organisations which have 1,000's o
Apr 26, 20163 min read
Top Tips for smashing your LinkedIn Recommendations
One of Linkedin’s functionalities which is underused is the Recommendation Option. A recommendation requires either you or another Linkedin
Apr 16, 20163 min read
The Rise of the Memes
We've all seen them floating about on social media channels, Memes, love them or hate them, they are here to stay. Done well, a Meme can
Apr 8, 20162 min read
One Big Fat Reason I love engaging with LinkedIn Groups
LinkedIn Groups are a fantastic way of sharing your content and starting interesting discussions with other like minded people.
Apr 8, 20162 min read
bottom of page