top of page
Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​


How to deal with Over enthusiastic facebook friends
Social Media can have a reputation as being celebrity driven and self indulgent with people airing their dirty laundry.
May 19, 20162 min read


Are you regularly engaging with your Linkedin Connections?
There are occasions when ghost writing can work, but this is usually down to the two individuals having a close relationship and understandi
May 17, 20163 min read


Ghost Writing Yes or No?
When it comes to blogging, I'm a strong believer all authors should write their own content, (the only exception is when you are...
May 12, 20163 min read


Step by Step instructions for embedding a Twitter Feed into a webpage
Adding a Twitter Feed to your blog or webpage gives your audience a window into your Real time twitter activity.
May 12, 20161 min read


Don't get Bombed, How To Manage your Linkedin Endorsements
Another great Linkedin tool are your skills and endorsements, these are a really good way for your 1st-degree connections to publically reco
May 6, 20162 min read


Importing your Address book to LinkedIn
Linkedin offers many options and ways to connect with other members, and one option available is to allow Linkedin access to your personal a
May 3, 20162 min read


What was trending on Twitter today #TwitterTeaParty
Today I took a look at what was trending on Twitter, I'd set my location to Great Britain so it was going to be a wide variety of Hashta
May 2, 20162 min read


Creating an Awesome Headline on LinkedIn
Linkedin Headlines come in many different forms, and different Linkedin members focus their headlines in different ways.
Apr 28, 20162 min read


The Law V Animated GIF Files
recently ran a Social Media Content workshop and one of the topics we discussed was around the use of Animated GIF Files and Brands.
Apr 26, 20162 min read


Four ways to encourage your employees to use Linkedin
Does your company encourage employees to use Linkedin effectively? I've worked with several large organisations which have 1,000's o
Apr 26, 20163 min read


The Rise of the Memes
We've all seen them floating about on social media channels, Memes, love them or hate them, they are here to stay. Done well, a Meme can
Apr 8, 20162 min read


One Big Fat Reason I love engaging with LinkedIn Groups
LinkedIn Groups are a fantastic way of sharing your content and starting interesting discussions with other like minded people.
Apr 8, 20162 min read


Nailing your LinkedIn Profile Photo
The all-important Linkedin Profile photograph, so easy to get right, but oh so easy to get it horribly wrong! Linkedin research has shown
Feb 11, 20163 min read


3 examples why your Social Media Channels need security
Most businesses these days have social media channels, It's import for all organisations, to ensure their social media channels have sec
Feb 6, 20162 min read


Do Businesses Understand Facebook?
If I had a £ for every time I heard, Facebook can only be used for B2C marketing, I'd be thousands of pounds richer! Facebook is a great
Jan 14, 20162 min read


Popular Culture: #Twitter #Glasto2015 #KanyeWest
Whether you love him or loathe him, there is no denying that he always seems to dominate headlines and trend on social media and Glastonbury
Jun 28, 20151 min read


How to be an Anonymous Linkedin User
Have you ever wondered how you can hide your Linkedin profile and become that Anonymous Linkedin User, handy when your 'researching'
Jun 6, 20151 min read


Dictionary Corner
The Oxford dictionary regularly adds new words, and in 2014 there were a few digital or social media words added, Cyberespionage, Headcam or
Jun 2, 20152 min read


Be Amazed by Emaze
I love exploring the internet and finding new digital tools to play around with, and once again, I've found another fantastic, or should
May 11, 20152 min read


Dolmio Has Hijacked Dinner Time
Dolmio, makers of Italian sauces, pasta, and ready-made meals have come up with a very inventive way of making dinner times just that little
May 2, 20151 min read


Nine Steps to Blogging for Business
Blogging for Business, it's a little different from personal blogging, although the guidelines are pretty much the same.
Apr 30, 20152 min read


Is This The End of Email?
9.00am, you sit down at your desk with your lovely hot cuppa, log on to your computer and check your email
Jan 27, 20152 min read


Why I Love Halloween And You Should, Too!
Do you theme your blog posts and social media campaigns around holidays, current events or topical news stories?
Oct 31, 20142 min read


Read This Before Posting Photos Of Other People on Social Media
Recently I came across my old college Facebook alumni page, so I took a look. Now here's the conundrum - they are posting old photograph
Oct 24, 20142 min read
bottom of page