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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​
The Roar of the LIONS
You may have heard of the term Linkedin LION, this stands for LinkedIn Open Networker. LIONs are open to networking with people who they hav
Apr 12, 20172 min read
10 of the most FUN and QUIRKY Twitter Handles
Creating your social identity is vital to ensuring your social media presence will rock, with over 310 million active users on Twitter
Apr 11, 20172 min read
Is it on trend to be a Social Media Hater?
I've noticed a recent trend; blog articles claiming social media is a waste of time, we should all switch off or delete our accounts.
Jan 4, 20172 min read
Hangover Day - 1st January
There is a National Day for just about everything! And wouldn't you know it, Hangover Day is the 1st January. After all the New Year'
Jan 1, 20171 min read
Five Digital Marketing Predictions for 2017
2017 will see the rise of personalisation, in video, social media engagement, webpages and Interactive Videos. There is no doubt that person
Dec 22, 20164 min read
How Pizza Express use Personalised Video and Social Media
A few days ago my husband and I had lunch at Pizza Express, a nice mid afternoon treat while the children where at School and Nursery.
Dec 15, 20162 min read
Lucy Hill Blood Appeal and The Power of Social Media
A few days ago I read an article on my Facebook feed about a young women, Lucy Hill, injured in Thailand.
Dec 12, 20162 min read
The best "Thanks for the Follow" I've ever received on Twitter
What do you do when someone followers you on Twitter, do you instantly follow them back, have you set up an automated response
Nov 29, 20161 min read
IoT In Retail Event
Investment in IoT in Retail is expected to reach $2.5 billion by 2020, according to Juniper Research. IoT is rapidly reshaping the whole ret
Nov 29, 20161 min read
Five awesome resumes
Resumes, blah, they can be so boring; a standard word document, bullet points, and the dreaded times new roman font. Then there are the othe
Oct 5, 20161 min read
12 of the of the best chocolatey inspired twitter names
Chocolate, I love it, as I'm writing this blog I'm tucking into a Cadbury Dairy Milk bar, although other brands are available.
Oct 4, 20162 min read
Digital Marketing is Baked into my DNA
I love social media and Digital Marketing, I thrive on being innovative and pushing boundaries using digital and social tools. I'm super
Aug 20, 20164 min read
One Hot Tip On How to Get Retweets
I use twitter, a lot! And one of the biggest questions I''m always asked is, how to I get lots of retweets? It's not always abou
Aug 19, 20162 min read
One Big Stinky Lesson in Digital Marketing we can learn from the creator of Poo-Pourri.
Content that evokes emotion is very powerful, and if you can make people laugh, then chances are people will love your brand.
Aug 16, 20162 min read
Eight Top Tips to help you manage your Linkedin Profile
There are 332 million people on LinkedIn and every second a new member joins the network, from over 200 countries and terrirotires around th
Aug 5, 20162 min read
6 Reasons Why Donald Trump is getting his Twitter Feed so wrong (but still has millions of followers
Twitter is a great platform and used well can generate traffic to your website and create engagement with your followers. Film stars, pop...
Jul 30, 20162 min read
What can happen in a Social Media PR Crisis
Social networking is so powerful, it's anticipated the number of worldwide users will reach around 2.5 billion by 2018.
Jul 27, 20162 min read
Five Digital Marketing Disruptions
The buzz word of the moment is Disruption; disruptions have been upsetting all industries for 100’s of years, the introduction of the...
Jun 28, 20162 min read
Increased activity = increased profile views
I love statistics, it's always exciting to log in and check out what's been happening with your online presence.
Jun 2, 20161 min read
Outside The Search Box, Connecting with Linkedin Members
Linkedin is all about connecting with other people, and with over 400 million members there is great potential to connect with like minded b
Jun 1, 20162 min read
Should You Announce The Birth Of Your Baby On Linkedin?
Telling your friends and family you are pregnant is an amazing moment, and announcing it at work can also be just as amazing.
May 30, 20162 min read
Facebook Rants! You had ONE JOB video Description
For those of you who regularly read my blogs, you'll know one of my absolutely favourite things to do is read the comment section on Soc
May 28, 20161 min read
Who Said That?
Most people like a quote, I myself enjoy a good inspirational or motivational quote. They are a great way to get people thinking and create
May 24, 20162 min read
6 Tips to Increase your LinkedIn Connections
I've been actively trying to increase my Linkedin connections, and I'm starting with looking back through my working history and con
May 20, 20162 min read
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