With Canva, AI, and smartphones in every department, content creation is no longer just marketing’s job. Instead of fighting it, here’s how to empower teams, protect your brand, and embrace the DIY era, without losing control.

Ever found yourself 2 minutes deep into a video where someone’s turning old tyres into a sofa... and wondered how you got there? You’re not alone. Viral content creators know exactly how to hook your brain. This blog explores the wild world of ridiculous online videos, the sneaky science behind your curiosity, and why these clips get billions of views—even when they make zero sense.

If you haven’t come across Victoria Emes yet, get ready for a wildly refreshing scroll. She’s raw, real, and riotously funny—dropping sweary, unfiltered truths about motherhood, midlife and mental health like it’s gospel. With her unapologetic honesty and chaotic charm, Victoria isn’t just another content creator—she’s the mate who tells it like it is, and makes you laugh until you snort doing it.

Facebook is more than just a feed—it's a flexible toolkit for business communication. From quick-fire Stories to long-lasting video content, each post type has its own strengths. In this blog, we break down the best uses for Stories, Reels, Feed posts, Events, Messenger, and more—so you can post with purpose and tailor your message for maximum impact.

The Evolution of Infographics (and a look back at 2016) and key learnings for 2025.

As part of a wider strategy exploring Artificial Intelligence, Virtual and Augmented Reality, I had the opportunity to research, write, and produce an eBook that asked one of the most pressing questions in modern business:“Is the Workplace Ready for AI Assistants?”

I was proud to be nominated for Best Social Media Tool for a digital strategy campaign developed for SolX Consulting, a Salesforce.com implementation partner.

During the school holidays the Porirua Library wanted to offer something different. Something magical. And more importantly, something that didn’t rely solely on Facebook.

500 Million tweets are posted on twitter everyday, standing out from the crowd even if you're a celebrity, can be a struggle.

Last night I watched a Netflix documentary, “Man V Snake” Nope, not a nature film, it was actually about computer games and a chap called Ti

I regularly chat with my Mum about work; we share insights, experiences and my goals. She often claims she doesn’t really “get” digital mark

WOMEN IN LEADERSHIP I 4 Minute Read

Last week, I was chatting with a friend about innovation and she said to me "if you are surrounded by turkeys, how can you be expected

I'm just a little bit obsessed with Netflix, the pure ease of the service makes it perfect for my life, and I'm not the only one, wi

Social Media and PR should work hand in hand when dealing with a crisis. And your digital team should be prepared by having guidelines.

What kind of blog can you write, well the possibilities are endless. I really enjoying experimenting with different styles and types of blog

There are many ways to share your Content on Linkedin, not just using your Status Updates.

I recently ran a social media workshop with the main focus on Linkedin, out of the 11 participants, only six of them had a Linkedin account,

Video has had a huge impact on marketing, and has changed the way Marketers present their products or ideas.

How many presentations have you sat through and thought you'd loose the will to live. Slides can make or break your presentation,

Back in the 1990's when the internet was all new and shiny, people had no clue how to use it. Myself included, so we needed to be...

A few weeks ago I visited Cypress Primary School, the Deputy Head Alisa Chapman had asked me to assist with a powerpoint presentation.

Retail and consumer behaviour is in the spotlight more than ever with the popularity of online shopping being big business!

A few days ago my husband and I had lunch at Pizza Express, a nice mid afternoon treat while the children where at School and Nursery.