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Thought leadership
Claire Roper
This blog explores the bold intersection of digital marketing, women in tech, disruption, and the evolving power of social media—while shining a spotlight on awesome projects and game-changing ideas that inspire and ignite change.​


The Head Shot Guy! #Linkedin
A few days ago I went Integrated Live, a super cool event focused on Digital Marketing, social media, and all the bits in between.
Nov 25, 20161 min read


12 of the of the best chocolatey inspired twitter names
Chocolate, I love it, as I'm writing this blog I'm tucking into a Cadbury Dairy Milk bar, although other brands are available.
Oct 4, 20162 min read


The Ultimate List of FREE Stock Photo Websites
Are you one of the 46% of marketers who say photography is critical to their current marketing and storytelling strategies?
Sep 3, 20166 min read


Digital Marketing is Baked into my DNA
I love social media and Digital Marketing, I thrive on being innovative and pushing boundaries using digital and social tools. I'm super
Aug 20, 20164 min read


One Hot Tip On How to Get Retweets
I use twitter, a lot! And one of the biggest questions I''m always asked is, how to I get lots of retweets? It's not always abou
Aug 19, 20162 min read


Never Mind Digital Disruption - What About Sport Disruption!
Digital Disruption 'The change that occurs when new digital technologies and business models affect the value proposition of existing...
Aug 18, 20162 min read


Finger on the Pulse #Linkedin #DigitalNative
My friend Christiana is what I would describe as a Digital Native; she's on point, on-line and has her finger on the Pulse. Linkedin Pul
Aug 10, 20162 min read


Eight Top Tips to help you manage your Linkedin Profile
There are 332 million people on LinkedIn and every second a new member joins the network, from over 200 countries and terrirotires around th
Aug 5, 20162 min read


It's all about timing (why you should trust your Social Media Team)
Social Media is all about timing, getting it right can really make a difference to your post, especially if it's currently Trending.
Aug 4, 20162 min read


Race for Life - supporting my Friend Eve
On Sunday I headed to Hyde Park to support my friend Eve and her mother who were running in the Race for Life 5k Run.
Aug 3, 20161 min read


6 Reasons Why Donald Trump is getting his Twitter Feed so wrong (but still has millions of followers
Twitter is a great platform and used well can generate traffic to your website and create engagement with your followers. Film stars, pop...
Jul 30, 20162 min read


What can happen in a Social Media PR Crisis
Social networking is so powerful, it's anticipated the number of worldwide users will reach around 2.5 billion by 2018.
Jul 27, 20162 min read


Content Marketing Lessons we can Learn from South Park
Kenny's Death is a running gag in the popular cartoon, South Park. His death changes from episode to episode and creators Matt Stone and
Jul 16, 20163 min read


Controversial Posts on Linkedin - Would you do it just for the engagement?
There has been a lot of talk on Linkedin about appropriate sharing of content, with some users pushing the boundaries of what is acceptable
Jul 14, 20162 min read


15 Female Digital Influencers on Twitter
There are millions of people to follow on twitter, and finding those people who interest you can be a tricky task, I'm interested in Soc
Jun 26, 20163 min read


Children v Colleagues - What Is The Best Excuse You've Ever Heard?
Managing a team of people is always a challenge, many different personalities mixing together under one roof, it can be fantastic or at time
Jun 7, 20162 min read


Increased activity = increased profile views
I love statistics, it's always exciting to log in and check out what's been happening with your online presence.
Jun 2, 20161 min read


Should You Announce The Birth Of Your Baby On Linkedin?
Telling your friends and family you are pregnant is an amazing moment, and announcing it at work can also be just as amazing.
May 30, 20162 min read


Facebook Rants! You had ONE JOB video Description
For those of you who regularly read my blogs, you'll know one of my absolutely favourite things to do is read the comment section on Soc
May 28, 20161 min read


Who Said That?
Most people like a quote, I myself enjoy a good inspirational or motivational quote. They are a great way to get people thinking and create
May 24, 20162 min read


6 Tips to Increase your LinkedIn Connections
I've been actively trying to increase my Linkedin connections, and I'm starting with looking back through my working history and con
May 20, 20162 min read


Going Viral - is there a formula?
Just like you, I'm sure you've read or seen plenty of images and articles on #TheDress (You know the one, the White and Gold or was it...
May 12, 20162 min read


Don't get Bombed, How To Manage your Linkedin Endorsements
Another great Linkedin tool are your skills and endorsements, these are a really good way for your 1st-degree connections to publically reco
May 6, 20162 min read


Importing your Address book to LinkedIn
Linkedin offers many options and ways to connect with other members, and one option available is to allow Linkedin access to your personal a
May 3, 20162 min read
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